||Rate Payer Attitudes to Apollo Bay Harbour Precinct Redevelopment
||Local council / social research
||Colac Otway Shire
||To provide a reliable measure of the level of community support for the Apollo Bay Master Plan.
||300 x 20 minute CATI interviews with rate payers who owned properties in the Apollo Bay and surrounding area. The fieldwork was conducted in July 2011
||While somewhat controversial, the research showed that a majority of ratepayers that owned properties in the Apollo Bay area supported all components of the Master Plan except a privately owned boutique hotel and health and wellbeing centre (where support or opposition was evenly divided). Within this context, we concluded that a majority of ratepayers supported the Apollo Bay Harbour precinct Master plan as a whole and the associated planning scheme amendment process.